4 Innovative Gift Ideas From The Latest Episode Of Shark Tank

From savory ‘gingerbread' houses, to fancy stockings, these innovative Shark Tank participants are reimagining holiday gifts.

There is something about the holidays that gets people spending. While launching a seasonal product might be risky, some are able to cash in—as did the entrepreneurs competing on this year's holiday episode of Shark Tank.

On Wednesday, Episode 7 of Shark Tank Season 17 showcased four entrepreneurs pitching seasonal offerings, ranging from savory “gingerbread” houses, to luxury holiday stockings. But while each founder took the holiday theme a different way, they all offered Sharks and consumers a chance to reimagine holiday fun.

Kicking off the episode, Edible Architecture presented their savory take on the traditional gingerbread house with their charcuterie-based holiday kits (think parmesan snow). With over $1.17 million in sales this year, the company got an offer from Lori Greiner.

Other contestants invited sharks to peek at their own holiday traditions, like game makers McMiller . The Los Angeles-based married couple behind the brand, David McGranaghan and Julian Miller, began making homemade board games for their family and friends as a Christmas tradition. In 2020, the couple turned the tradition into a business, and have brought in $12.5 million to date. Both the story and the potential for selling a fun time led to a bidding war among the sharks, with Daniel Lubetzky winning the bid by offering to connect McMiller with major toy makers like Mattel and Hasbro.

Kate Stice Stewart, the founder of Bauble Stockings, a luxury stocking company, developed ornament-sized needle point stockings—sold for $89.50—that hold a gift or a clue. Bringing in $6.3 million in sales to date, the company earned an offer from Barbara Corcoran.

And for a more universal tradition, the 1996 company The Christmas Carolers offers caroling services with professional singers dressed in Dickens-era costumes. With a nationwide team of over 300 carolers, the company has taken a tradition to corporate. After much deliberation, Corcoran eventually jumped at the idea of bringin a holiday tradition for hire.