Tuesday, March 10, 2020

NFL, 2K Games reach agreement to start making 'non-simulation' football video games -

Game developer 2K Games has announced a partnership with the NFL to begin making non-simulation football video games. The last time 2K made an NFL game was in 2004, when the final installment of the NFL 2K franchise was released.

It's being tabbed as a "multiyear partnership encompassing multiple future video games." As of right now, multiple consoles are being discussed, but nothing has been decided. The number of video games also hasn't been revealed.

Publisher: CBSSports.com
Twitter: @cbssports
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Other things to check out:

The rise of impossibly cute and wholesome games - The Verge

"hello im a detective i solve every mystery" reads the Twitter bio of the Frog Detective, who's widely known as the second-best detective in the fictional universe of his very own adventure game.

As a whodunnit, The Haunted Island, a Frog Detective Game follows the plucky, amphibious investigator as he gets to the bottom of two cases: the source of the spooky sounds plaguing an island and the truth behind the inexplicable wreckage of a welcoming party for a neighbor.

Publisher: The Verge
Date: 2020-03-10T10:36:16-04:00
Author: Khee Hoon Chan
Twitter: @verge
Reference: (Read more) Visit Source



Brainwaves: Video games and the serious business, art behind esports | CU Boulder Today |

Over a quarter of the world's population is playing video games. What's the big deal? And where do they go from here?

In this episode of the Brainwaves podcast, we check in with professional esports "shoutcaster" Devin "PiraTechnics" Younge, the Media Archaeology Lab at CU Boulder and a professor who made an arcade experience out of being cooped up in the office.

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Publisher: CU Boulder Today
Date: 2020-03-10T13:51:01-06:00
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Video Game Bracket Challenge

There are hundreds of thousands of video games, but we've narrowed it down to the TOP 64 . Cast your vote to WIN a Respawn Gaming Chair for YOU AND A FRIEND!

Check back every Monday and Friday and cast your votes from March 9th to March 30th and help us narrow down the BEST Video Game of All Time!

Round 1 : 64 Games: will begin on Monday, March 9, 2020 at 12:00AM ET and end on Thursday, March 12, 2020 at 11:59PM ET.

Publisher: 93.3 WMMR
Date: 2020-03-09T00:01:32 00:00
Author: ccallahan
Twitter: @933wmmr
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Many things are taking place:

House says teach Wyoming students video games, Hollywood, get guns wrong - Casper, WY Oil City

CASPER, Wyo. — The Wyoming House of Representatives passed Senate Joint Resolution 01 on third reading on Tuesday, March 10.

The resolution aims to encourage, though it would not require, firearm and hunter education as an elective physical education option in Wyoming. The House adopted an amendment to the version of the resolution passed by the Senate.

“Firearm and hunter education programs teach the state's youth not only how to hunt but also how to use weapons responsibly and how to respect weapons and their capabilities while attempting to demonstrate that using a firearm is not akin to playing a video game , all of which could reduce the occurrence of severe incidents or mistakes involving a firearm,” the original resolution states.

Publisher: Oil City News
Date: 2020-03-10T21:13:24 00:00
Twitter: @Oilcitywyo
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Super Bernie World video game hopes to inspire Sanders supporters to leap to action - The

Bernie Sanders leaps over a MAGA hat-wearing goomba to take a bite of Vermont cheese. Now that Sanders is twice his normal size, there's little to fear from the Mitch McConnell-headed turtle soldiers.

If it wasn't obvious already, the game-as-political-activism is heavily inspired by the Super Mario series, with level design lifted from the 1985 original, and its namesake from the 1990 Super Nintendo sequel.

"We saw a video from the Los Angeles [Democratic Socialists of America], which was a pix art, gamelike video for Bernie Sanders, and we realized that's something we are uniquely positioned to do," said Kitsune Games founder and president Emma Maassen, who started the company in 2013 with partner James Yarrow. "We already do texting and phone banking. But we can also make a video game and humanize him and put a call to action on it."

Publisher: Washington Post
Date: 2020-03-10T12:58:23.182Z
Twitter: @WashingtonPost
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Activision deploys 'Call of Duty: Warzone,' free-to-play game strategy

Activision is not just dipping its toes into the popular battle royale video game category. The "Call of Duty" publisher is jumping in, fully committed to take on favorites "Fortnite" and "Apex Legends."

The new game, "Call of Duty: Warzone," which launches Tuesday on Sony PlayStation 4, Microsoft Xbox One and PCs, "is the most ambitious environment we have ever built in the franchise's history," said Patrick Kelly, who co-heads Infinity Ward, the studio that developed the game with support from Raven Software. Monday, Activision announced the game, which lets console and PC users play together, in a post on its official "Call of Duty" blog .

Publisher: USA TODAY
Author: Mike Snider
Reference: (Read more) Visit Source



Why Advertising Personalization is Headed Into Video Games

In-game advertising personalization is a different level of "custom," one that can connect gamers with non-disruptive, ultra-relevant ads that match their demographics, interests, and even location (so if you're a few blocks away from Pizza Hut, you can win an in-game coupon for a free pie, for example).

Using a combination of new tech, intelligent data, and cross-channel integration, in-game advertising can be personalized to dynamically serve the right ads at the relevant moments. By offering users truly relevant advertising, brands can use in-game as another touchpoint that unites their online and offline campaigns (think back to the Pizza Hut example from earlier). With new advertising technologies, these kinds of campaigns can now be delivered in-game at scale.

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Publisher: MarTechSeries
Date: 2020-03-10T20:00:57 05:30
Author: https martechseries com mts insights guest authors why advertising personalization is headed into video games
Twitter: @MarTechSeries
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