Not to change the topic here:
New Study Shows That All This Ad Targeting Doesn't Work That Well | Techdirt
Just a couple months ago, I wrote a post saying that for all the focus on "surveillance capitalism," and the claims that Facebook and Google need to suck up more and more data to better target ads, the secretive reality was that all of this ad this ad targeting doesn't really work, and it's mostly a scam pulled on advertisers to get them to pay higher rates for little actual return. And, now, a new study says that publishers, in particular, are seeing basically no extra revenue from heavily targeted ads, but some of the middlemen ad tech companies are making out like bandits. In other words, a lot of this is snake oil arbitrage! Facebook's Crisis Management Algorithm Runs on Outrage www.bloomberg.com /features/2019- ...crisis Facebook's Crisis Management Algorithm Runs on Outrage One year after the Cambridge Analytica scandal, Mark Zuckerberg says the company really cares. Then why is there an endless cycle of fury and...!! The WSJ has summarized the findings:
Amazon Alexa is listening to you. How to stop it. | Komando.com
Many people have welcomed Amazon's Alexa system into their homes without so much as a second thought. The device provides instant web services by voice command, which is a feature people have dreamed of since Star Trek first aired on TV
These features are groundbreaking, so there has to be some sort of trade-off behind the scenes, right
As it turns out, the truth is a bit more sinister. Alexa isn't just smart because of its programming -- it's been getting human help on the back end. Thousands of employees around the world are analyzing audio clips from Alexa devices every day, and some of the things they're picking up are private, personal, and disturbing.
Facebook scammers are using fake ads promising tax breaks to scrape users' personal information | D
* * *
Facebook apparently didn't take action until notified by state-government officials who noticed the ads
The fictitious notices reveal how easily scammers can pelt internet users with misinformation for months, undetected
They also raise further questions about whether big tech companies such as Facebook are capable of policing misleading ads, especially as the 2020 elections - and the prospect of another onslaught of online misinformation - loom.
Quite a lot has been going on:
Highlights & transcript from Zuckerberg’s 20K-word ethics talk – TechCrunch
Later Zuckerberg mentioned “the ads, in a lot of places are not even that different from the organic content in terms of the quality of what people are being able to see” which is pretty sad and derisive assessment of the personal photos and status updates people share! Facebook's Crisis Management Algorithm Runs on Outrage ...facebook 's- crisis - management - ...outrage If Facebook wants to stop those things, it will have to get a better handle on its 2.7 billion users, whose content powers its wildly profitable advertising engine. Facebook's Crisis Management Algorithm Runs on Outrage!! And when he suggested crowdsourced fact-checking, Zittrain chimed in that this could become an avenue for “astroturfing” where mobs of users provide purposefully biased information to promote their interests, like a political group’s supporting voting that their opponents’ facts are lies. While sometimes avoiding hard stances on questions, Zuckerberg was otherwise relatively logical and coherent.
"The people have spoken and we will continue to speak until our leaders listen. We are the change and change is com… https://t.co/oRBjUaYKCC GretaThunberg (from Sverige) Sat Sep 28 20:45:55 +0000 2019
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