Wednesday, March 8, 2023

IAB study: Gaming accounts for less than 5% of ad spending | VentureBeat

The popularity of gaming is growing, but ad spend is not keeping up according to a new study from the Interactive Advertising Bureau (IAB) and MediaScience.

The IAB investigated why this might be the case. The firm concluded that five lingering misconceptions about the gaming industry stifled spending. Many buyers assumed game advertising was much less affordable, scalable or measurable than it can be.

Publisher: VentureBeat
Date: 2023-03-08T13:30:00 00:00
Author: Jordan Fragen
Twitter: @venturebeat
Reference: (Read more) Visit Source



Gaming events have an accessibility problem - but organisers are working to change that

Accessibility standards for games have never been higher, but standards for industry events need to level up

For the first time in 2020, many disabled game developers and consumers attended gaming events they otherwise couldn't due to disability and cost.

Progress in event accessibility looked like it was trending upwards in 2021. But in 2022, conferences and showcases returned to the exclusionary normality.

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Publisher: NME
Date: 2023-03-08T09:00:40 00:00
Author: Sherry Toh
Twitter: @nme
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The Gaming Shelf: TTRPG News, New Releases, Crowdfunding

Comes with twelve different courses comprised of a huge number of lessons, and each one will help you learn more about Python itself, and can be accessed when you want and as often as you want forever, making it ideal for learning a new skill.

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Publisher: Gizmodo
Date: 2023-03-07T19:15:00.597Z
Twitter: @gizmodo
Reference: (Read more) Visit Source



How To Join Online Gaming Communities And Why You Should - LRM

This has led to the formation of online gaming communities. These communities can be functional and focused mostly on strategy, or they can be casual and fun. Finding them can be half the battle. This article starts you off with the reasons why you should look and a few suggestions.

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Publisher: LRM
Date: 2023-03-08T14:26:44 00:00
Author: Guest Author
Reference: (Read more) Visit Source



Esports Organization TSM Signs On With Avalanche For New Gaming Subnet | Bitcoinist.com
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Publisher: Bitcoinist.com
Date: 2023-03-07T23:52:19-05:00
Twitter: @bitcoinist
Reference: (Read more) Visit Source



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